One of our top frequently asked questions on Google/Bing Ads! 🙂
1) Google searching keywords related to your business and ads not popping-up is not rare.
2) Your ads are in rotation with other advertisers. The guy with the highest ad spend for a particular keyword will show most
3) Ads are limited by budget, spread across each campaign within your account i.e. one campaign may be spent for the day, but another is not…therefore those ads will keep showing
4) The more times you search and don’t click on an ad, the less the ad will show to you. Google deems the ad less relevant to your particular IP.
5) We favor mobile clicks more strongly than desktop searches (people take action faster/more frequently on mobile).
